Catching the light!: Light comments about commercial photography and being a professional photographer in this digital age by a Miami based photographer.

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Wed
26
May '10

Phase One acquires Expression Media – Free Software Offer!

Phase One just announced the acquisition of Expression Media.

Phase One is a company based in Sweden, that creates the worlds greatest high end digital backs and a phenomenal RAW image processing software. In my opinion it is the best digital processor available today. I have use their software for years now and am thrilled at the results.

Expression Media, formerly iView, is one of the best image cataloging systems available. It was bought up by Microsoft a few years ago, but has been sitting around their proverbial shelf – just try to find a page that let’s you download an update to Expressions Media – and you’ll know what I mean. Expression Media however keeps track of your digital collection (photos, videos, files, …) and knows where every file is – be it online = connected to your machine – or offline = detached from your computer. It manages all of your metadata, comments, rating, keywords, … all the things that Capture One did not do.

Find out how to get FREE Expression Media or Capture One software!

If you own either Capture One or Expression Media, Phase One has a special offer that gives you the other software package for free until the end of June. So if you own Capture One, you get Expression Media for free and vice versa.

How do you get the free software? Find out after the bump!
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Fri
21
May '10

How to turn a white set for a product photograph black in 3 seconds.

I create images for a Miami based company, that creates a variety of high end cosmetic products for men and women. The product photography for their packaging needs to be clean, simple and strong. And shot on a black set and a white set (black for the web, white for print).

Take today for example – a new product line launches and they need all 8 products shot on white – and on black. What I would do in the past is shoot on white paper and plexiglass for the white set and then reset up the shots on black plexi with a black background – 8 products x 2 set ups =  16 styled shots.

But I want to show you a trick, in this mini tutorial, on how to set up the shots one time and shoot the white set and the black set within 3 seconds of each other. First of all here are the two shots we’re talking about:

Packaging product photograph on the white set.

Same product – same set up – 3 sec set change. Find out after the jump how it’s done

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