Film festivals – why bother?
You’re not gonna get into Cannes or Sundance. At least not on the first try (if you do, my hat off to you, let me know on Twitter @photosbydepuhl), so why try? OK, so what’s a film festival anyway? It’s a competition -sometimes with a cash prize, sometimes not- where film makers submit their work to a jury of their peers, who screen all the films making a selection of which films get screened.
What do film festivals do for your brand? They give you the opportunity to show that your work has been found worthy of being in a line up for a festival, if you win that’s even better, but the mere fact of getting accepted is an accomplishment worthy of sharing.
You also get to show your work to brand new audience. People you haven’t reached before, the press is at festivals it’s a marketers dream. I was interviewed at the festival, that I had submitted “On Wings of Hope“. Here’s the video: